Customers have a lot of choices in the marketplace. How does a retailer differentiate in the marketplace. Price is never a good differentiator - leave that for the Walmarts of the world. A local merchant needs to focus on relationships and personalizing them - providing a true customer experience in the store. Many retailers we speak to our adept at managing in-store relationships with their customers. How about extending that relationship to outside the store? Well!! ExactMobi provides a simple and affordable way to do just that!
True customer engagement can be simple - just saying a "quick thank you" or reminding them if their favorite item is back in the store shelves. Most retailers just dont have the tools available to do this in a timely fashion. It is a lot to ask them to research on needs and call up a 100 people while manning the shop floor.
ExactMobi has created a simple and effective way for the retailers to do just this and much more in a few easy steps.
Tuesday, January 25, 2011
Welcome to ExactMobi's Blog
Welcome to ExactMobi's blog. This is a place where the ExactMobi team will rave, rant and ponder on several topics primarily around what we are passionate about:
1. Personalized Marketing
2. Mobile
3. The "I" experience (not the iPhone or any of the I products - but the focus towards you as an Individual)
4. The new net
5. Wine (We may tag blog posts we write after a glass of wine - just so that you can tell the difference in writing styles)
6. maybe other stuff that the team finds interesting
1. Personalized Marketing
2. Mobile
3. The "I" experience (not the iPhone or any of the I products - but the focus towards you as an Individual)
4. The new net
5. Wine (We may tag blog posts we write after a glass of wine - just so that you can tell the difference in writing styles)
6. maybe other stuff that the team finds interesting
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